Privacy policy

PRIVACY POLICY

Last Updated: February 16 – 2026

Renée Rouleau Inc. (“Renée Rouleau,” “Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.reneerouleau.com, complete our Skin Type Quiz, purchase our products, apply for our professional partner program, attend events, or otherwise interact with us.

This Policy also describes your privacy rights under applicable laws, including the California Consumer Privacy Act as amended by the California Privacy Rights Act (collectively “CCPA”) and other applicable U.S. state privacy laws.

If you do not agree with the terms of this Privacy Policy, please do not access or use our website.

 

 

1. INFORMATION WE COLLECT

We collect personal information that you provide directly to us, information collected automatically through your use of our website, and information from third parties.

A. Information You Provide to Us

This may include:

  • Name

  • Email address

  • Billing and shipping address

  • Phone number

  • Payment information

  • Account login credentials

  • Professional license or business information (for pro partner applications)

  • Communications you send to us

  • Marketing preferences

B. Skin Type Quiz Information

We offer an online Skin Type Quiz designed to provide personalized skincare recommendations.

When you complete the quiz, we may collect information such as:

  • Skin concerns, including acne, aging, pigmentation, sensitivity, dryness, or oiliness

  • Product preferences

  • Environmental and lifestyle factors relevant to skincare

  • Email address or account information, if provided

The information collected through the Skin Type Quiz may be considered health-related or sensitive personal information under certain state privacy laws.

We use quiz information to:

  • Determine your skin type

  • Provide customized product recommendations

  • Personalize your website experience

  • Improve our products and services

  • Personalize marketing communications, if you have opted in

We do not use quiz responses to make decisions that produce legal or similarly significant effects.

Quiz information is retained only as long as reasonably necessary for the purposes described in this Policy and in accordance with applicable law.

 

 

C. Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address

  • Browser type and device information

  • Pages visited and time spent

  • Referring website

  • Cookies and similar tracking technologies

 

 

D. Information from Third Parties

We may receive information from:

  • Payment processors

  • Shipping providers

  • Marketing and analytics partners

  • Social media platforms

  • Advertising partners

 

 

2. HOW WE USE YOUR INFORMATION

We use personal information for legitimate business purposes, including:

  • Processing and fulfilling orders

  • Managing your account

  • Providing customer service

  • Communicating with you about orders or inquiries

  • Providing personalized skincare analysis and recommendations based on quiz responses

  • Sending marketing communications, if you opt in

  • Personalizing advertising and measuring marketing effectiveness, subject to your opt-out rights

  • Improving our website and services

  • Conducting analytics

  • Preventing fraud and ensuring security

  • Complying with legal obligations

We do not sell personal information for monetary consideration. However, certain data sharing for advertising or analytics may be considered “sharing” under applicable state privacy laws.

 

 

3. COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar technologies to:

  • Enable website functionality

  • Remember user preferences

  • Analyze site traffic

  • Deliver targeted advertising

Depending on your location, you may be presented with a cookie consent tool that allows you to accept or decline non-essential cookies. You may also manage cookies through your browser settings.

 

 

4. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to:

  • Service providers that assist with payment processing, shipping, marketing, analytics, hosting, customer service, and quiz functionality

  • Advertising and analytics partners

  • Legal or regulatory authorities if required by law

  • Professional advisors such as attorneys or accountants

  • A successor entity in connection with a merger, acquisition, or sale of assets

We require service providers to use personal information only for contracted business purposes.

 

 

5. DATA RETENTION

We retain personal information only as long as reasonably necessary to:

  • Fulfill the purposes described in this Policy

  • Maintain customer accounts

  • Comply with tax, accounting, and legal requirements

  • Resolve disputes

  • Enforce agreements

Retention periods vary depending on the type of information and legal obligations.

 

 

6. YOUR PRIVACY RIGHTS

Depending on your state of residence, you may have certain rights regarding your personal information.

A. California Residents

If you are a California resident, you have the right to:

  • Know what personal information we collect and how we use it

  • Access specific pieces of personal information

  • Request deletion of personal information

  • Request correction of inaccurate information

  • Opt out of the sale or sharing of personal information

  • Limit the use of sensitive personal information, where applicable

  • Not be discriminated against for exercising your privacy rights

You may request access to, correction of, or deletion of personal information collected through our Skin Type Quiz, subject to applicable legal exceptions.

To exercise your rights under the CCPA, you may submit a request by contacting us at:

privacy@reneerouleau.com

We will verify your request and respond within the timeframe required by law.

 

 

B. Other U.S. State Residents

Residents of certain states, including Texas, Colorado, Virginia, Connecticut, Oregon, and others, may have similar rights, including:

  • Access

  • Correction

  • Deletion

  • Data portability

  • Opt-out of targeted advertising

  • Opt-out of profiling in certain circumstances

To exercise your rights, please email privacy@reneerouleau.com.

 

 

C. Authorized Agents

You may designate an authorized agent to submit a request on your behalf. We may require verification of the agent’s authority and your identity.

 

 

7. SENSITIVE PERSONAL INFORMATION

We do not use sensitive personal information to infer characteristics beyond what is necessary to provide requested services, including personalized skincare recommendations. Sensitive information is processed only for legitimate business purposes and in accordance with applicable law.

 

 

8. CHILDREN’S PRIVACY

Our website and Skin Type Quiz are not directed to children under the age of 13. We do not knowingly collect personal information from children. If we become aware that such information has been collected, we will take appropriate steps to delete it.

 

 

9. DATA SECURITY

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the Internet is completely secure.

 

 

10. INTERNATIONAL USERS

Our website is operated in the United States. If you access the site from outside the United States, your information may be transferred to and processed in the United States.

 

 

11. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

 

 

12. CONTACT INFORMATION

If you have questions about this Privacy Policy or our privacy practices, please contact:

Renée Rouleau Inc.
Email: privacy@reneerouleau.com