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Meet RenéeOver 35 years ago, Renée began her journey as an esthetician with one question: “If you don’t know your skin type, are you even getting results?”
Esthetics school taught the basics, but Renée quickly realized skin is far more complex than four skin types. She made a promise: to solve your most intimate skincare concerns, simply and effectively.
Meet RenéeOver 35 years ago, Renée began her journey as an esthetician with one question: “If you don’t know your skin type, are you even getting results?”
Esthetics school taught the basics, but Renée quickly realized skin is far more complex than four skin types. She made a promise: to solve your most intimate skincare concerns, simply and effectively.
Today, Renée has touched 25,000 faces, trusted by celebrities like Demi Lovato, Sabrina Carpenter and Keke Palmer, created award-winning products, and developed a new approach to skin analysis with nine skin types.
Having built her company from the ground up, Renée values a great company over a big one. Her brand remains 100% founder-owned, based in Austin, Texas, recognized as “A Best Place to Work,” and is led by a talented team of people that help bring Renée Rouleau to life.
Her expertise comes from hands-on care and understanding why skin behaves (and misbehaves) the way it does.
This is the essence of The Renée Way: personal, results-driven, and built on trust.
Renée's Philosophy: Where Expertise Meets Empathy
Renée's Philosophy:
Where Expertise Meets Empathy
The Renée Way: More Than Skin DeepAs estheticians, we’ve always known that skin is more than dry, oily, or sensitive. It’s personal, complex, and alive. A reflection of your life, your choices, your environment. Every late night, every sunny day, every moment of stress or joy is there to see.
For too long, traditional skin typing reduced all of this to just four categories (dry, oily, normal, combination). I knew there had to be more. That’s why I created 9 unique skin types, to honor the real concerns I’ve seen and touched in the treatment room for years. And to support them, I’ve developed over 50 carefully crafted products, so every person can build a routine that truly works for their skin.
After 37 years and 25,000+ faces, one thing is clear: people have lost touch with their skin. They’re following trendy advice they’ve learned from the internet, not from experts who touch, feel and know skin first-hand. They’re trying to fix it without truly understanding what it needs. I believe it’s time to get back to the basics, to reconnect with your true skin type, and rediscover the joy of skin that reflects your life and environment. And no one is more qualified to guide you there than an esthetician who has truly touched the skin of thousands of people.
From the Treatment Room to Your Routine
Every Renée Rouleau product is crafted with purpose. Formulated carefully and intentionally by Renée alongside expert chemists, each formula is designed to deliver real results. Because skin care isn’t about hype or trends, it’s about solving the problems you bring to the treatment room.-
Made with Intention
Every product begins with a goal: to address a specific skin type and concern. Renée asks, “What does this skin really need?” Then she works to create a solution. -
High-Performing Ingredients
We don’t chase trends or viral moments. Renée Rouleau Professional Skin Care is where modern ingredient innovations meet proven, time-honored technologies. -
Skincare Made for You
Rooted in hands-on experience, every product reflects years of professional expertise. These are solutions designed for your unique skin type ,ensuring that every treatment and every at-home application delivers results you can see and feel.
Your Skin, Our Story
Inspired by her grandmother, a hairstylist whose hands transformed lives, Renée begins her journey as an esthetician offering hands-on care through personalized skin treatments.
At just 21, Renée opens her first skincare salon outside of Boston, creating a space where every touch, every treatment, and every ritual is designed to connect with skin.
After moving to Dallas, Renée opens the city’s first spa devoted entirely to skincare. She introduces a product line for nine distinct skin types, setting the foundation for The Renée Way.
Renée Rouleau Skin Care becomes more than products, it’s guidance you can feel. Through expert esthetician advice in ads, TV appearances, newsletters, and our blog, we bring the art of hands-on skincare to everyone.
Our very first beauty award! The AHA/BHA Blemish Control Cleanser wins an Allure Best of Beauty award, considered the Oscar of skincare. It remains our best-selling cleanser to this day.
The Hands That Heal program launches, offering restorative facials to women affected by domestic violence. Through touch, women reconnect with their own skin and learn to trust the healing power of hands once again.
Our first-ever product, Anti-Cyst Treatment (now called Anti-Bump Solution), became a favorite for targeting deep, painful blemishes. Now, with over 100,000 sold, it’s proof that the right solution delivers results you can see (& feel!).
Renée Rouleau Skincare is featured in a full-page New York Times article as the first esthetician-based company to offer virtual skin consultations. These one-on-one sessions give clients at-home access to an Expert Esthetician to identify their unique skin type and learn The Renée Way from anywhere.
Trusted by celebrities like Demi Lovato and Sabrina Carpenter, who shared the real results of esthetician-level care in their own skin.
